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Home Furniture catalogue visualisation

One product design. An entire catalogue.

From a single product drawing or photo, AI creates the studio image, then every angle, close-up and room scene, in every fabric and colour you offer.

Explore the collection Every image AI-generated
Three seat sofa in Fern Green brushed suede in a bright, calm living room
The technical drawing of the same three seat sofa, front view with dimensions
Drawing Generated

The film

Watch one drawing become a whole catalogue.

The whole workflow in 77 seconds: the drawing, the fabric and leg finish, the studio image, every shot in every colour, and the product page it ends on. It plays without sound.

What it means for your range

A photoshoot for every fabric and colour is slow and costly, so variants often go on sale with fewer images than the hero product. This workflow creates the full set for every finish, from the drawing or product photo you already have.

  • New finishes on sale sooner

    From drawing to a complete image set, without waiting for a sample or a studio day.

  • Less spent on every variant

    Every angle, room scene and colour comes from one reference, not a shoot per combination.

  • One consistent range

    The same sofa, at the same angles, in every colour, so the range reads as one collection.

  • Product pages that help people choose

    Shoppers see the colour they want, up close and in a room, before they buy.

Open the film in a new tab

The problem

Every new finish shouldn’t mean another photoshoot.

A single sofa rarely ships as a single product. Every fabric and colour needs its own studio, room and close-up shots, and each of those sets has traditionally meant another day in the studio, often before the sofa has even been made.

Traditional

Product Fabric Colour Environment

A repeated photoshoot for every combination

AI assisted

Product drawing Finish

A generated catalogue for every finish

The experience

Choose the sofa. Choose the finish. See the catalogue.

Two sofas, three fabrics, two colours each. None of it was photographed: every image was generated by AI from a single product reference.

01 Model

02 Fabric

03 Colour

All 66 images generated by AI, from one product reference per model.

How it works

From drawing to product page, in six steps.

The same sofa at every step, so what you sell stays true to what was designed.

  1. Technical drawing of the three seat sofa: front, side and top views with dimensions 01

    Design

    Start with the product drawing: the exact shape, size and details the sofa has to keep.

  2. Configure

    Choose the fabric, the colour and the leg finish from your range.

  3. The generated studio image of the three seat sofa in Warm Fawn, straight on 03 Studio master

    Create

    AI creates a photorealistic studio image, true to the drawing and to the swatch.

  4. Expand

    From that studio master, the full set: new angles, close-ups and lifestyle rooms of the same sofa.

  5. Variate

    Every colour and material in the range, on the same sofa and in the same shots.

  6. Sell

    Publish to your product page, with every image and every swatch ready to click.

Already selling the sofa? Step 01 can be a product photo instead of a drawing.

Materials

New colours. New materials.

This is not a recolour. Woven fabric, brushed suede and leather are each generated with their own texture, nap and grain, on the same sofa and the same cushion.

  • Seat cushion of the three seat sofa in Warm Fawn classic weave Classic Weave Magnified woven fabric texture

    Woven texture

    Warm Fawn · Classic Weave

  • Seat cushion of the three seat sofa in Fern Green brushed suede Brushed Suede Magnified brushed suede texture

    Brushed nap

    Fern Green · Brushed Suede

  • Seat cushion of the three seat sofa in Midnight Navy natural leather Natural Leather Magnified leather texture

    Leather grain

    Midnight Navy · Natural Leather

Magnified at full resolution, straight from the generated images.

Use cases

For new designs and existing ranges.

Whether the sofa is still a drawing or already on the shop floor, the same workflow builds its catalogue, and keeps pace as the range grows.

The three seat sofa generated in Fern Green brushed suede
Its technical drawing
From the drawing

Designing something new?

See it before it’s made.

Preview a design in every fabric and colour from the drawing alone, before sampling or production.

The three seat sofa generated in Storm Grey in a daylight living room

Already selling it?

A full catalogue, no reshoot.

Start from a product photo and get every angle, room scene and finish for the sofa you already sell.

Where it pays off

  • 01

    Launch new colourways faster

    Add a new finish to the product page with a full image set, no studio booking.

  • 02

    Expand ecommerce catalogues

    Give every variant in the range the same standard of imagery as the hero product.

  • 03

    Visualise upholstery options

    Show customers how a model reads in a different fabric before it is manufactured.

  • 04

    Generate studio and lifestyle sets

    Clean studio frames and styled room scenes, all from a single drawing or photo.

  • 05

    Support richer product pages

    Detail crops, room context and multiple angles, rather than a single frontal shot.

  • 06

    Not just sofas

    Chairs, beds, rugs, lighting: any product sold in fabrics, colours or finishes.

Your whole catalogue can start from one drawing or photo.

If you sell furniture, or any product offered in multiple fabrics, colours or finishes, we’d love to show you what we can generate for yours.

Let’s talk Explore again

A demonstration of our AI product visualisation workflow. Every sofa image on this page was generated by AI from a product reference; the technical drawing is the input it started from.